AV Allure Taps Moelogo For Infectious Drop: Save Your Love
South London is home to a multiplex of talented artists, both past and present. Rising out of the coal-colored concrete jungle we know as Lewisham — AV Allure might not be a name you’re too familiar with just yet.
Fear not, you’re witnessing a superstar in the making. The rising R&B phenomenon has just shared the visuals for his latest single, “Save Your Love,” as well as his highly-anticipated debut EP King Of Hearts. Tapping British-Nigerian vocalist Moelogo for the single, the pair conjure up a traveled whirlwind of R&B perfection.
The track also comes equipped with some cinematic visuals, courtesy of Jay Parpworth. For the shadowy, crimson-lit video, we catch AV traipse back and forth in blacked-out shades and color-morphing suits. Musically, the track features a strong Afrobeat undercurrent, counterbalanced by a timeless ‘90s R&B template. With one future hit in the bank, “Save Your Love” is a great introduction to the King Of Hearts EP.
Another highlight on the tracklist is the OSH-assisted banger “Talk To Me.” Interpolating the Jodeci classic “Come & Talk To Me,” the R&B slow jam is currently bubbling just under ¼ of million streams on Spotify alone and has become a fan favorite.
Speaking on King Of Hearts, the South London native said:
“King Of Hearts is the story of good and bad love. Its R&B entrance sets the tone of pain whilst the swings bring in a more confident sexy vibe showing growth. The project closes with a sweet hybrid sound of summer and winter textures as Afro meets Bashment and R&B. The project represents moving forward and becoming a greater version of yourself.”
AV has also collaborated with ex-So Sold Crew member A!MS on his 2021 album Offshore, and Akelle from WSTRN on the A!MS-produced number “iLIKE.” Also featured on King Of Hearts, “iLIKE” sounds like a roof-breaking banger. Speaking on the track, Clash claimed: “‘iLIKE’ charms listeners with a sun-kissed production, indulging in Spanish guitars and sweet vocals that reminisce over a 90’s R&B era,” high praise for AV from one of the UK’s most respected music magazines.
The South East London native is also a songwriting powerhouse in his own right, writing tunes for the likes of Deno, Tinie Tempah, Da Beatfreakz, Swarmz, Loick Essien, and many more!
With a strong foundation to ground him and a clear love for the music scene, King Of Hearts is just the beginning for AV…