Cannes Lions has officially transformed from a traditional creative festival into an experiential playground where tech titans, ad tech platforms, and media giants compete for the industry's ultimate currency: attention.
For some people, the pandemic's onset was a chance to reflect on how we conduct work and a way of realizing that maybe we're meant to do something we haven’t
As a result of the public’s heavy use of social media, many businesses have, in turn, developed their work on the different online platforms to cater to people’s needs and



