As the LGBTQ community commemorates National Coming Out Day today; an exciting new LGBTQ resource, Gayther launched to foster global inclusivity.
New LGBTQ online resource, Gayther is a platform tailored for the LGBTQ community, featuring inclusive businesses, services, and events, as well as country information, guides and community resources.
“Although there is a wide range of quality services and resources available to the LGBTQ community, it all felt a little disjointed and requires a lot of research to find what you want,” says Peter Williams, founder of Gayther.
Many of the stories, articles, and services on Gayther are tailored for members of the LGBTQ community, but it’s primarily all about inclusion. The site can be used by any individual and will represent a truly global service, including 233 countries and 435 regional areas.
Williams adds, “We wanted to create a space where people of all genders and sexual orientations could go to discover quality services, explore community content, support inclusive businesses, services, and events and even make some friends!”
Gayther is designed to be colorful, featuring the rainbow flag colors throughout its platform, containing positive and inclusive language, and housing fun, interactive features.
Users can browse extensive community-related information with relevant, up-to-date data such as marriage and civil unions guides, a worldwide equality index, LGBTQ dollar and population indexes for the various countries and regions. Gayther also features local, regional, or international community groups and clubs for safe travels.
The LGBTQ online friendly platform advocates for inclusive businesses, services, and events and hopes to help the world understand the diversity behind the LGBTQ community and intersectional identities: race, ableism, class, and culture.
“As attitudes have changed over the past 50 years, more people have the freedom to be their true selves without fear of persecution, and more people have come to know someone in their life that identifies as LGBTQ+,” says Williams.
For advertisers, Gayther represents an opportunity for businesses, services, and events to reach out to new audiences and be associated with a fun and interactive platform with a feel-good attitude.
“We want to be a global resource now and long into the future,” says Peter Williams, “a go-to space where people can come regularly to find new information and connect in new ways. We will be continuously evolving to be as relevant and helpful as possible and welcome any and all feedback and ideas from the wider LGBTQ community.”
As part of this quirky, positive approach, Gayther developed a mascot for the platform. Hapi the Hyena was chosen because, like many of the individuals within the LGBTQ community, hyenas are greatly misunderstood and misrepresented.