Three Ways To Improve Your Blog
Running a blog is great fun, it allows you to express your opinion online and document your thoughts on your favorite subjects.
There are so many different blogs out there, writing posts for a whole variety of industries and hobbies – sports blogs, fashion, health and fitness, marketing, science blogs, and so on.
The internet is a world of information and with so many blogs around it’s never been easier to learn and find and answer your questions before.
The only downside to having many blogs is that the market can become saturated. Before you may have had 3 or 4 reputable sites that you can turn to when after information, now you have hundreds. So the question is, how do you make yourself stand out in the crown? To help you with growing your blog, below we have put together three different ways to improve your blog.
Use high-quality images
Images are extremely important when writing blog posts. They enhance the information you are writing about and add a visual element when publishing. Too many blogs use images that are blurry and don’t necessarily represent the text that they are attached to. Whenever you research a piece and write it, make sure you can get high-quality images before publishing – if you have to change the subject slightly so that you can.
Reach out to PRs to see if you can use their images and use premium stock photos as these are a lot better than others in the market. Google also likes you to use high-quality images and can increase your ranking if they believe you are doing it on a regular occurrence. If you run a sales blog, this can then increase your sales.
Post Articles Regularly
Consistency is key to a lot of things in life, especially running a blog. The more consistent you are when publishing articles, the more likely your readers are going to return to your website week in and week out. If you publish randomly, users may return but see that nothing new has been added. After returning a few times and seeing the same scenario, they will soon become impatient and opt to read a different blog instead of yours.
If you can, create a content calendar and stick to it. Try to make it realistic, this way you can continue to post regularly over the next few months. Try it and see if it makes a difference, at the same time you could also put together a social media calendar to help grow your online presence.
Optimize your posts for SEO
Search engine optimization is what runs the web! For this reason, it’s important you pay attention to it and optimize your posts for it. If you don’t optimize your posts, you may find they aren’t getting seen and you struggle to grow your audience. There are many SEO tools out there that you can turn to in order to boost your online presence, MOZ, Semrush or Ahrefs are three of many. Each offers 30-day trials which you can sign up for and give them before.
