Research Reveals The Most Popular Tattoos In The U.S.

After seeing a 350% increase in searches for “tattoo ideas,” new research has looked to uncover America’s most popular tattoo styles.

The art of tattooing is by no means a new concept, and, in recent years, tattoos have become increasingly popular. They represent self-expression, individuality, and creativity, and with so many tattoo styles out there to suit everyone, which types are the most loved?

The research, conducted by online art and design gallery Singulart, used Google Search Data to uncover the most popular tattoo styles around the U.S.

Butterfly tattoos were revealed to be the most popular in the U.S., with 201,000 searches on average in a month. From Ariana Grande’s subtle butterfly to Harry Style’s infamous chest piece, the number of butterfly tattoos among celebrities could be one reason for such a high demand for this style!

Rose tattoos came in second place with 165,000 searches for them on average in a month, and dragon tattoos came in third place (110,000 searches).

The top 12 across the U.S. were:

Although most states were searching for butterfly tattoos, there were some slight regional differences around the US in the top five. For example, in Georgia and Florida, matching tattoos came in the top fifth.

Across the U.S., the top five in different states were:

New York

1.    Butterfly Tattoo (12,100 searches)
2.    Rose Tattoo (8,100 searches)
3.    Dragon Tattoo (6,600 searches)
4.    Flower Tattoo (5,400 searches)
5.    Snake Tattoo (5,400 searches)

California

1.     Butterfly Tattoo (27,100 searches)
2.     Rose Tattoo (22,200 searches)
3.     Dragon Tattoo (14,800 searches)
4.     Flower Tattoo (12,100 searches)
5.     Snake Tattoo (12,100 searches)

Illinois

1.     Butterfly Tattoo (8,100 searches)
2.     Rose Tattoo (6,600 searches)
3.     Dragon Tattoo (3,600 searches)
4.     Flower Tattoo (3,600 searches)
5.     Snake Tattoo (3,600 searches)

Georgia

1.     Butterfly Tattoo (9,900 searches)
2.     Rose Tattoo (6,600 searches)
3.     Dragon Tattoo (4,400 searches)
4.    Flower Tattoo (3,600 searches)
5.     Matching Tattoos (3,600 searches)

Florida

1.     Butterfly Tattoo (14,800 searches)
2.     Rose Tattoo (9,900 searches)
3.     Dragon Tattoo (8,100 searches)
4.     Flower Tattoo (6,600 searches)
5.     Matching Tattoos (6,600 searches)

Commenting on the research Marion Sailhen, Creative Director at Singulart said, “Tattoos are one of the core art forms that allow us to express ourselves and our individuality. With them becoming increasingly popular in the modern day, we were interested in looking at what types and styles of tattoos are the most popular in the U.S. and how this can also change across the country. It was interesting to see butterfly tattoos rank number one in every single state, which could be an impact of it being something many mainstream celebrities have. Matching tattoos and their popularity seem to have a significance of bonding and closeness.”